Learning is earning
Simply put, you’re the most important part of your business. ERA Real Estate is here to help drive your success with learning programs that are the best in the business. We cover everything from technology to tools, business planning to winning listings, and everything in between. Learn your way with live and on-demand courses, so you can grow at your own pace and in the direction you choose. No matter your experience level we have the learning to fuel your business.
ERA Agents that have taken ERA University training have seen 20% more listings, 27% more closed units, 34% higher sales volume, than those who haven’t.*
Top six ERA courses to help grow your business
Whether you're a new agent or just need a refresher, our Productivity course teaches the basics to build and sustain your business. We like to say that it's "learning while doing" because in this course you'll actually be building your sphere and exploring leads with the goal of creating new contacts.
Open House Course
Top agents know that open houses are a great way to strengthen relationships with the sellers. In this Open House course, you'll uncover strategies to utilize open houses to drive traffic and generate leads for your business.
Your sphere of influence has the potential to be your most profitable source of prospecting, but your sphere can't work for you if you're not working your sphere. Our SOI course will show you how to set the number of daily contacts you need to make in order to keep your business growing.
Listings are the surest way to build a big business with the lowest costs and the highest net. In our Listings course, you'll explore the attitudes of successful listing agents, set transaction goals, build your listing presentation and learn how to differentiate yourself through metrics.
Whether you know it or not, you're a farmer, and your crop is your business. Another hands-on experience, our Farming Course will teach you how to think bigger. You'll no longer restrict yourself to geographic areas and just direct mail campaigns.
Business Planning Course
Our Business Planning course helps agents avoid the ups and downs of the "income roller coaster" by setting realistic goals and planning daily, weekly, and monthly activities around achieving them - giving you powerful tools to drive your business from transaction-focused to more goal-focused.